Recap - Thursday 25-09-08

1) We had an intro to magazines and looked at the sub-genres of consumer lifestyle magazines. The class was split into groups according to the seating.

After the class learnt about different types of sub genres from consumer lifestyle magazines each group was to allocated to a certain magazine sub genre. We learnt that there are many sub genres of consumer lifestyle such as, music, health, home interest and my groups topic, men and style. We were given FHM magazine.
We were given sheets with questions on it to test our knowledge of the magazines target audience. Question one asked us how old the typical reader would be and gender, we decided that it would be males from the ages of 19-40. We guessed that the magazine had a wide age ranged audience. And that any male older than 40 would be to occupied to read this magazine.
We were asked about other things such as there education, what they were aspired to be, what there income would be, what they do for a living and what they do in there spare time. We decided that it is targeted at men with a basic education as the majority of the magazine contained images. They were aspired to be single free willed men, we stereotyped have a career as a bulider or as such, low-medium income in there spare time go the pub, bookies, club etc...

Later on in the lesson we had a introduction to music magazines, we analysed the front cover of NME & learnt different terms such as the masthead, strap line, cover lines etc... Each group was given a magazine to analyse the front cover, this is because we were to identify and show understanding of each convention of a magazine. My group was given MOJO magazine.


My group came to the conclusion that the reader of MOJO would be a rock/soul rock music fan, this was because of the genre of the magazine. The main theme (from this issue) is dark which reflects the attitude of rock stars.
We decided to stereotype the reader a little. We came to the conclusion the targeted audience earns high income due the expensive price of the magazine. They own a Harley Davidson bike, live in an apartment, drink Budweiser, watch channels such as Kerrang and eat food like spaghetti hoops.

We then did audience profiling and each person had to write a typical day of the readers life based on the types of the articles and advertisements within the magazine.

Lastly, in groups read through practical brief & then planned our own magazines ready for next lesson.